Just when a non-sports fan thinks the annual Super Bowl hype can’t get any hypier, it does. This week, advertisers who paid small fortunes to air ads during the big game, are maximizing their investments by releasing “sneak peeks” of their commercials.
In other words, they’re making commercials about commercials.
My non-sports fan inner cynic started scoffing the minute the news broke. It didn’t shut up until the beauteous implications of this hype-ocity penetrated my thick non-sports fan skull. Watching the sneak peeks commercials about commercials ahead of time will streamline Sunday’s Super Bowl watching experience for non-sports fans.
In other words, our game time conversations need not be interrupted by commercial breaks.
Other than a bathroom break and a brief check of the Bruno Mars halftime show, we non-sports fans can talk non-stop for hours. We can also stand guard at the food and drink table and chase people away from our favorite snacks.
In other words, my kind of party!
Those of you who are interested in streamlining your Super Bowl experience can watch the sneak peeks commercials about commercials at these websites:
Forbes.com: At Forbes you can not only watch, but vote for your fave.
2014 Super Bowl Commercials: While this site offers oodles of share buttons.
Mediaite: No voting here, but it loads faster than the other two.
Spinach Dip: No commercials here, just a hint about where I’ll be hanging during the game.
If you start now, you have plenty of time to watch all the commercials, share, vote, and make the spinach dip before Sunday’s pre-pre-pre-pre-game show starts on Saturday afternoon. Or does that begin on Friday this year?
In other words, what will they think of next?
